
Nudge vs Profound
Why commerce teams choose Nudge over Profound
Profound shows you where you appear in AI answers.
Nudge helps you convert that visibility into traffic, conversions, and revenue.

Embed the product on the page

Profound only lets you write blogs & listicles. Nudge lets you embed the right products & proof points on the pages you’re creating, to help shoppers checkout directly from the landing page and reduce any friction to purchase.
Nudge vs Profound
Be discovered where shopping now begins
Analyze AI driven brand visibility across prompts, categories, and competitors to identify clear opportunities.
Frequently asked questions
How is Nudge different from Profound?
Profound focuses on measuring how brands appear in AI answers. Nudge focuses on turning that visibility into shopping outcomes by building and optimizing post-click experiences.
What kind of Profound can marketers create on Nudge?
Nudge helps marketers create prompt-specific, shoppable content, including: AI-aligned landing pages and PDP variants, category and comparison pages mapped to prompt clusters, FAQs, proof, and product bundles tailored to intent. This content is designed not just to be cited by AI, but to convert AI-driven traffic once it lands—something Profound does not support.
How does pricing work?
Pricing is custom and based on: 1) Number of prompts tracked 2) Products or categories covered 3) Number of content opportunities/ week. This ensures teams pay for real coverage and impact, not arbitrary limits.
Is Nudge or Profound better for tracking AI visibility?
Profound primarily only tracks brand-level AI visibility. Nudge tracks both brand and product (SKU)-level prompts, which is essential when AI answers recommend specific products, not just brands. This gives commerce teams a much clearer picture of what actually drives buying decisions and thus Nudge goes way better for tracking & improving AI visibility.
How does Nudge assess AI visibility?
Nudge analyzes AI-generated shopping answers across leading models to see where your brand and products appear, how they’re described, and where opportunities exist to improve visibility.













